Phishing in M&A: The hidden risk that can derail your deal.

Email Security > Managed Phishing Awareness Training

Phishing in M&A: The hidden risk that can derail your deal.

By Cian Fitzpatrick | 9th September 2025

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Table of Contents

  1. Introduction
  2. Why M&A creates a perfect storm for phishing
    • Uncertainty makes people second-guess themselves
    • Information flows become chaotic
    • Disengagement is real
    • Security governance weakens
    • The market provides a playbook for attackers
  3. Real-world fallout: when cyber risk hit M&A
  4. The executive playbook for reducing risk
    • Put cybersecurity on the due diligence checklist
    • Standardise communication channels
    • Lead by example on security discipline
    • Treat phishing as a crisis scenario, not an IT glitch
    • Bake security into post-close integration
  5. Three metrics boards should watch
  6. The leadership imperative

Introduction

Mergers and acquisitions are always big news. And when two companies come together in a merger or acquisition, there is a list of priorities competing for attention. Leadership teams are rightly consumed with the big-ticket items: valuations, synergies, regulatory sign-off and cultural alignment. 

This means that the spotlight shines on balance sheets and strategy decks. However, while all the attention is elsewhere, a quieter threat lurks in the background. And it’s one that can unravel months of negotiation and wipe billions off the table: phishing attacks.

This is way more than the everyday nuisance of junk mail or clumsy spam. When it comes to the M&A context, and the riches that can be pillaged from it, phishing is sharper, more convincing and much more destructive. 

Certain conditions are present in every M&A deal: lots of urgency, uncertainty and disruption. These conditions also create the perfect environment for phishing attacks to happen. 

A single well-timed email can expose sensitive data, derail integration or even trigger fraudulent transfers.

For boards and C-suites, it’s a grave mistake to believe phishing vulnerabilities is a “technical issue” to leave to IT. It’s far more accurate to view phishing as a strategic business risk. And manage it accordingly.

Why M&A creates a perfect storm for phishing

M&A are laborious, time-intensitive processes. Two organisations are seeking to join forces and become one. And there is a prolonged state of flux to achieve this outcome.

Nothing could make a malicious actor happier than this state of affairs and they exploit it ruthlessly. 

Here’s why:

  1. Uncertainty makes people second-guess themselves.

As exciting as an M&A deal may be, they come with a lot of uncertainty as well. Employees need to get used to a lot of change, from adjusting to new hierarchies to shifting reporting lines. In a climate such as this, an urgent email “from the CEO” or “from HR” looks plausible. Cybercriminals play into that anxiety with a lot of success.

  1. Information flows become chaotic.

During a deal, documents fly between internal teams, banks, legal advisors, regulators and consultants. Always remember however that while confidentiality agreements may be watertight, human behavior is not. Caution slips when ongoing time pressure is rampant. A phishing email framed as a data-room update or due diligence query can bypass even seasoned professionals.

  1. Disengagement is real.

Unfortunately, restructuring means redundancies. Employees who know they’re leaving may be less vigilant. Others, overwhelmed by uncertainty, may stop paying attention. Either way, both groups become easy targets. And cybercriminals will take the opportunity to target them for sure.

  1. Security governance weakens.

Integration teams are busy consolidating IT platforms, migrating systems and keeping the lights on. That leaves monitoring gaps. Business Email Compromise (BEC), which includes fraudulent payment requests that look legitimate, often succeeds at this stage because finance and legal staff are overwhelmed.

  1. The market provides a playbook for attackers.

Unlike an internal reorg, M&A is visible. Journalists cover it, analysts speculate and employees gossip. Hackers don’t need inside intelligence; they can scrape the headlines to time their attacks. Make no mistake; “phishing campaign” launched the day a deal is announced is no coincidence.

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Real-World fallout: When cyber risk hit M&A

These aren’t theoretical risks. Several high-profile deals have shown how cyber vulnerabilities, including phishing, can shift valuations, stall negotiations or damage reputations:

  • Yahoo & Verizon (2017): After Yahoo disclosed two massive breaches (linked to stolen credentials and phishing), Verizon cut $350 million from its acquisition price. What should have been a growth-driven deal became a cautionary tale about cyber due diligence.

 

  • Marriott & Starwood (2016): Soon after Marriott acquired Starwood, it discovered that attackers had been inside Starwood’s systems for years, likely through phishing-based intrusion. The breach exposed data from 500 million guests. This led to regulatory fines and tainted Marriott’s brand just as it was scaling up.

 

The lesson for boards is clear: cybersecurity failures, which can arise  by something as simple as a phishing email, can materially alter M&A deals. 

What can leadership do differently?

Here are the key moves that separate resilient deals from vulnerable ones:

  1. Put cybersecurity on the due diligence checklist

Boards demand answers on legal and financial exposure. Cyber must be treated the same way. That means asking for evidence of phishing resilience: incident history, email authentication (SPF, DKIM, DMARC), employee awareness scores and third-party risk posture.

  1. Standardise communication channels

Phishing thrives on confusion. Leaders should enforce clear, verified channels for sensitive communications: wire transfers, HR updates, legal correspondence. Multi-step verification for high-value transactions should be non-negotiable.

  1. Lead by example on security discipline

C-suites are prime targets for impersonation. Executives need bespoke training, not a  generic 30-minute e-learning module. A CEO forwarding credentials or requesting an urgent payment under pressure is the perfect storm for BEC.

  1. Treat phishing as a crisis scenario, not an IT glitch

If a phishing breach happens mid-deal, it’s not only  an IT problem. It’s a boardroom crisis. Executives should pre-agree a response playbook covering legal, comms and finance, so a breach doesn’t turn into a full-blown reputational disaster.

  1. Bake security into post-close integration

The real work starts after signing. Retiring old accounts, rationalising permissions and aligning policies must be done with urgency. A “security-first integration” sends the right cultural signal while closing the gaps attackers exploit.

Three metrics boards should watch

Executives don’t need to wade into technical dashboards. Instead, they must demand three simple KPIs that reveal cultural resilience:

  • Phishing simulation results – Are employees getting savvier or slipping under pressure?
  • Response time – How quickly can the team isolate and contain a phishing attempt?
  • Reporting rate – Are employees flagging suspicious emails, or letting them slide?

High reporting rates, in particular, are a leading indicator of healthy awareness.

The Leadership Imperative

Phishing during M&A is a risk that preys on uncertainty and distraction. One convincing email can undo more value than months of financial modeling.

The leaders who succeed in M&A are those who see cybersecurity as a strategic safeguard of deal value. Treat phishing with the same seriousness as financial or legal risk. Doing so protects more than data it protects reputation, integration success and the very credibility of leadership.

Phishing is one of the simplest yet most damaging risks in mergers and acquisitions. At Topsec, we help leadership teams and boards build resilience with advanced email security, continuous monitoring, and executive-level awareness programmes.

Speak to our team today to safeguard your organisation’s reputation. And the true value of your deal!

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